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Striving 4 Purpose — Author eCommerce Website
Project Type
eCommerce Website • Author Website • Online Bookstore • Personal Brand
Client Industry
Publishing • Author • Books & Literature
My Role
UX/UI Designer Web Designer WordPress Developer WooCommerce Developer eCommerce Store Setup Product Configuration Custom Checkout Development Zelle Payment Integration Responsive Front-end Development Conversion Rate Optimization (CRO)
Platform
WordPress + WooCommerce
Date
June 2026
Live Website URL
Designed and developed a conversion-focused eCommerce website for author Kelly James Martin to promote and sell books directly to readers. The project combines storytelling, author branding, and online retail into a cohesive experience, featuring WooCommerce-powered product management, Standard and Signed Copy purchase options, and a custom Zelle payment workflow for direct transactions.
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